PENGARUH PENGETAHUAN INVESTASI, KEMUDAHAN FASILITAS, MODAL MINIMAL INVESTASI, DAN RISIKO INVESTASI TERHADAP KEPUTUSAN MAHASISWA UNTUK BERINVESTASI SECARA ONLINE

This study intends to determine the effect of investment knowledge, facility convenience, minimum investment capital, and risk on investment decisions in online investing.. The research model is quantitative. This test was carried out on undergraduate students of the Accounting Study Program, FE Muhammadiyah University, Ponorogo and had passed the Portfolio Theory course. The sample in this study was 70 students. Collecting data using a questionnaire method by distributing it online via google form. The data is processed using the application of Statistical Product And Service Solution or SPSS version 25 for window.
The test results in the study partially show that investment knowledge affects online student investment decisions, minimum investment capital affects online student investment decisions, risk affects online student investment decisions, while the ease of facilities has no effect on online student investment decisions. Simultaneously, investment knowledge, ease of facilities, minimal investment capital, and risk, affect student investment decisions online.

Keywords: Investment Knowledge, Facility Ease, Minimum Investment Capital, Risk, Investment Decision, Online Investment