IMPLEMENTASI ALGORITMA APRIORI UNTUK REKOMENDASI PROMO BARANG DI MASTER KOMPUTER

Abstract
The Apriori Algorithm Association rule is a rule-based machine assessment method. Based on the concept of a strong rule, association rules are used to create regularity between products in transaction data on a larger scale recorded by the point of sale system. A big part of the problem with sales is how to promote their products. The problem faced by Master Computer is the difficulty of determining which hardware sales package products are in great demand by customers to produce a combination of several hardware items that will be sold and promoted by the Master Computer Store. In this study, the author wants to build a website-based promo recommendation system using the association method and a priori algorithm.
Keywords: Master Computer, Apriori Algorithm, Promotion