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RISMAWATI, FERRA NUR ANNISA (2024) PENGARUH LIFESTYLE, BRAND IMAGE DAN PRICE DISCOUNT TERHADAP KEPUTUSAN PEMBELIAN PRODUK JIMS HONEY (STUDI KASUS PADA MAHASISWI FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH PONOROGO). Skripsi (S1) thesis, Universitas Muhammadiyah Ponorogo.

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