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Ramdhani, Aziz Syah (2024) PENGARUH BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY DAN BRAND LOYALTY TERHADAP PURCHASE DECISION HANDPHONE MEREK IPHONE PADA MAHASISWA FE ANGKATAN 2020 DAN 2021 UNIVERSITAS MUHAMMADIYAH PONOROGO. Skripsi (S1) thesis, Universitas Muhammadiyah Ponorogo.
