PENGARUH PERCEIVED OF USE, PERCEIVED SECURITY, DAN SOCIAL INFLUENCE TERHADAP KEPUTUSAN PENGGUNAAN BRIMO (Studi Kasus : Mahasiswa Manajemen 2018-2022 Universitas Muhammadiyah Ponorogo)

Sumaryono Putri, Ayum (2024) PENGARUH PERCEIVED OF USE, PERCEIVED SECURITY, DAN SOCIAL INFLUENCE TERHADAP KEPUTUSAN PENGGUNAAN BRIMO (Studi Kasus : Mahasiswa Manajemen 2018-2022 Universitas Muhammadiyah Ponorogo). Skripsi (S1) thesis, Universitas Muhammadiyah Ponorogo.

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Abstract

Penelitian ini bertujuan untuk menjelaskan pengaruh perceived of use, perceived security, dan Social influence secara parsial dengan Keputusan penggunaan BRIMO Mahasiswa manajemen 2018-2022. Metode yang digunakan dalam penelitian ini adalah penelitian kuantitatif. Teknik accidental sampling. Data yang digunakan adalah data primer serta pengumpulan data melalui kuesioner yang disebar terhadap subjek penelitian sebanyak 90 reponden Mahasiswa manajemen 2018-2022 pengguna BRIMO. Hasil penelitian ini menunjukkan bahwa : (1) perceived of use berpengaruh positif dan signifikan terhadap Keputusan penggunaan, (2) perceived security berpengaruh positif tidak signifikan terhadap Keputusan Pengunaan, (3) Social influence berpengaruh positif dan signifikan terhadap Keputusan penggunaan. Kata kunci : Perceived Of Use, Perceived Security, Social Influence, Keputusan Penggunaan BRIMO.

Item Type: Thesis (Skripsi (S1))
Uncontrolled Keywords: Perceived Of Use, Perceived Security, Social Influence, Keputusan Penggunaan BRIMO
Subjects: T Technology > T Technology (General)
Divisions: Faculty of Economic > Department of Management
Depositing User: fe . userfe
Date Deposited: 26 Feb 2024 06:18
Last Modified: 26 Feb 2024 06:18
URI: http://eprints.umpo.ac.id/id/eprint/13273

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