ANALISIS KOMENTAR NETIZEN PADA POSTINGAN TENTANG KULINER PONOROGO DI @EATPARTNER (PERIODE JANUARI-MEI 2024)

The title of this thesis is "Analysis of Netizen Comments on Posts About Ponorogo Cuisine on @eatpartner_". The theory used in this research is Pierre Levy's New Media theory from 1990, which focuses on two points: social interaction and social integration. The research method applied is descriptive qualitative. Data collection techniques include observation, interviews, and documentation. Observations were conducted on 12 posts about Ponorogo cuisine from netizen comments on the Instagram account @eatpartner_. The results of this study indicate that social interaction in the comment section reflects two main types: associative and dissociative social interactions, as well as the presence of social integration among users.